LEEDS | 0113 274 9992 // MANCHESTER | 0161 445 5156
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Key Events in April 2012
1st April – Aprils Fool’s Day
What better way to start a new month than to celebrate April Fool’s Day. April begins with a day of fun and jokes where people come together to play pranks, hoaxes and jokes on others.
Also known as All Fool’s Day, it’s celebrated not only in the UK but in many other parts of the world. No one knows for sure when or why this celebration came about but it is an opportunity to play jokes of varying sophistication on friends, family members and work associates.
Have a look at our April fools promotion from 2011 (link)
6th April – 9th April – Easter Weekend
Ever wondered why the date for Easter changes each year? The early church wished to keep the observance of Easter in correlation to the Jewish Passover. Because the death, burial, and resurrection of Jesus Christ happened after the Passover, they wanted Easter to always be celebrated subsequent to the Passover. And, since the Jewish holiday calendar is based on solar and lunar cycles, each feast day is movable, with dates shifting from year to year.
The Easter bank holiday weekend starts on Good Friday. On this day Christians commemorate the death on the cross of Jesus Christ. Christians believe that Jesus died so that sins can be forgiven and the relationship with God restored.
The Sunday of this weekend is known as Easter Sunday which is when Christians celebrate the resurrection of Jesus. Easter Sunday is the last day of Lent, a forty day period of fasting and prayer.
Today, to celebrate the resurrection and the end of the fasting, chocolate Easter eggs are purchased; chicken eggs are dyed and painted and egg hunts organized.
6th April – 14th April – Jewish Passover
This is the most important festival in the Jewish Calendar when Jews commemorate the liberation of the Children of Israel who were led out of Egypt by Moses. The celebration of the Jewish Passover lasts for several days but before they can celebrate properly their houses must be cleaned from top to bottom. After this is done, family and friends gather together for a ritual meal.
13th April – The Sikh New Year
Considered one of the most important dates in the Sikh calendar. It also commemorates the year Sikhism was born as a collective faith.
23rd April – St George’s Day
Saint George is the patron saint of England. He is popularly identified with English ideas of honour, bravery and gallantry. He was born in Turkey in the 3rd century AD, the son of Christian parents. He became a Roman soldier but protested against Rome’s persecution of Christians. He was imprisoned and tortured and beheaded, but stayed true to his faith.
26th April – Hug an Australian Day!
What better what to improve our international relations then celebrating Hug and Australian Day! On the 26th April we all have to give a big bear hug to any Australian we come across.
With no historic reason behind this holiday, it’s a day of fun and silliness which we all love every now and again.
Here is a list of the key dates in March which may help you plan your promotional activity!
- 1st April – Daffodil Sunday
- 1st April – April Fool’s Day
- 3rd – 4th April – Champion League Football
- 5th April – Maunday Thursday
- 6th – 14th April – Jewish Passover
- 6th April – New Tax year starts
- 6th April – Good Friday
- 7th April – 7th May - National Pet Month
- 8th April – Palm Sunday
- 9th April – East Monday Bank Holiday
- 21st April – Queen’s Birthday
- 22nd April – London Marathon
- 22nd April – Earth Day
- 23rd April – St George’s Day
- 23rd April – World Shakespeare Festival
- 26th April – Hug an Australian Day
- 30th April – 6th May – RSPCA Week
Design | Print | Digital
Typographic Poster Series
No. 001_ Helvetica
At far’n’beyond we’ve always loved to fill the studio walls with our favorite design work. We’re proud of our work and why not liven up the work environment with the colourful, vibrant designs that are our bread and butter.
Framing designs produced for our client-base certainly has its merits but purpose built artwork can offer so much more. With this in mind the Typographic Poster series was created. This series will aim to inspire and promote good design.
The first of the series features the iconic, Swiss typeface Helvetica. This sans-serif typeface was developed in 1957 by designer Max Miedinger with Eduard Hoffmann at the Haas Type Foundry.
Helvetica is one of the most popular typefaces of all time. Its stylish, dynamic design works beautifully with clear, minimal compositions on digital platforms and print.
Watch out for more of the Typographic poster series popping up in the far’n’beyond offices.
Presentation Poster Printing
Full Colour Presentation Quality Printing | Headingley & Didsbury
High Quality, Reliable & Quick Presentation Poster Printing from far’n'beyond Leeds & Manchester
A popular choice for Students – our high quality professionally printed presentation posters are produced to help take the pressure off around deadline day!
We offer a range of high quality printing services to cater for the demand for presentation material at this crucial time of year.
Our most popular choice is our 195gsm Satin Quality Photo Paper for our presentation posters; printed full colour to one side, these vibrant posters are perfect for any display. In sizes A1 and smaller, these can mostly be printed for you on the same day.
Alternatively, if you are after something a little more protected and durable, how about getting your poster laminated? Matt lamination to one side will provide a thicker, sturdier finish which is great for large sizes such as A0.
Presentation Posters & Boards | |||
195gsm Presentation Poster | Laminated Poster | 3mm PVC Foam Board | |
A0 | £25 (£30) | £50 (£60) | £35 (£42) |
A1 | £14 (£16.80) | £25 (£30) | £25 (£30) |
A2 | £10 (£12) | £13 (£15.60) | £15 (£18) |
(All prices are subject to VAT and delivery where applicable, unit price subject to change for larger orders)
Finally, if you want to go all-out, we can provide you with your poster design mounted to 3mm (or 5mm) PVC Foam Board. This will result in a rigid, durable, long lasting display piece which can be printed in full colour. We can even drill holes in it if you wish to hang it.
If you require any presentation material printed, get in touch or pop in to our Headingley or Burnage offices to see some samples!
Leeds | 0113 274 9992 | info@farnbeyond.com
Manchester | 0161 445 5156 | hello@farnbeyond.com
Click Here & Find Out More
The Really Good Branding Brochure
Are you looking for corporate gifts or promotional printed products for your event or exhibition?
The Really Good Branding Brochure has a comprehensive selection of merchandise from pens to golf balls. Including images of the full range you are sure to find the perfect item for your campaign.
Our Really Good Branding items include detailed sections covering the following
- Vast Pen Selection
- Reward Items from our executive collection
- Desktop products for day to day use
- Digital Printed items for low quantities
- Eco Gifts in our ‘Green’ package
- Conference and Exhibition Items
- Promotional products designed to help you sell
- Golf & Sports Items & Lifestyle Gift
Using print methods including digital, screen, pad, litho, transfer, laser engraving, doming and embroidery we are able to deliver a premium product printed professionally to the highest standard with excellent turnaround across our all our merchandise.
Click Here to request a Sample Pack
Click Here to visit the Really Good Branding Website
Click Here to like our Facebook Page for additional discounts
We are also able to provide unprinted product samples to help your decision making process or confirm artwork suitability prior to printing. If you have any queries or would like some further information please email info@reallygoodbranding.com
Facebook Timeline for Business Pages
Facebook timeline for business pages launched on Wednesday 29th February and provides a selection of appearance and content changes soon to be rolled out across the network.
Similar to the recent changes on individual profiles due to the timeline, a large cover image is the feature branding area where creativity can run wild. Visible to all, the cover should sized to 851px x 315px and, as well as including your logo, is a great shop window to display your current promotions.
The other new feature which can be used to communicate your offers and discounts is the ability to “pin” news stories to the top of your timeline. Noticeable by a little orange flag, pinned posts will stay at the top of your page for 7 days or until you pin a new story.
Key Changes
The two biggest changes in addition to the timeline and cover image, are the removal of a landing page and the visibility of tabs.
Both these may alter how you have been using your Facebook business page in the past. The adjustments should be seen as an opportunity to condense your messaging and tabs, by keeping the top three tabs and utilising the additional space you now have.
Visibility of Tabs
Instead of having additional tabs which run on the left of the page to communicate additional features such as twitter, forms, competitions, etc… the tabs will now be visible underneath your cover image, but only showing the top three by default, resulting in visitors having to select a “more” button to see additional applications.
As a result we suggest reducing the number of tabs on your business page to around two or three. Photos will always remain first, but the rest can be re-arranged for maximum exposure.
The initial work really needed is to create new application thumbnails so everything looks aesthetically pleasing. The new dimensions are 111px x 74px whilst the tab area expands from 520px to 810pixels wide.
Timeline
Once you have made everything look pretty, it is time to focus on your timeline. Many companies have gone back centuries to complete an accurate history of the organisation, featuring landmarks during its existence.
You might not want to go quite that far back, but it is a great opportunity to share your history with visitors to your company page and to add some personality.
Once you have done all of the above, take the opportunity to tidy up your company page, the admins, the information and your tabs. Review how the information comes across and ultimately don’t forget that the purpose of your facebook page is to support your brand communication and direct fans to the appropriate locations, i.e. your website, your shop or a specific call to action.
Time to play with your page
Finally, don’t feel you have to rush out and re-build your pages, they are not compulsory until the end of March 2012 which is really a final testing period. There are already reports of a few bugs with the new pages which are being ironed out by facebook, including the page not refreshing with all the content after a new user likes the page.
We will be holding back on our far’n'beyond facebook page until we are completely happy with the new look, however, we were eager to have a play with the new features and are currently developing live our Really Good Branding facebook page.
Check it out and let us know of any features we have missed out at:
www.facebook.com/reallygoodbranding
